Type of Publication: Article in Collected Edition

Customer Relationship Management (CRM)

Author(s):

Stock, Steffen

Editor:

Back, Andrea; Becker, Jörg; König, Wolfgang; Krallmann, Hermann; Rieger, Bodo; Scheer, August-Wilhelm; Seibt, Dietrich; Stahlknecht, Peter; Strunz, Horst; Thome, Rainer; Wedekind, Hartmut

Title of Anthology:

Lexikon der Wirtschaftsinformatik

pages:

125-126

Publisher:

Springer

Location(s):

Berlin, Heidelberg

Publication Date:

2001

Citation:

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